MISLEADING MARKETING: WHAT IS GREENWASHING ?

MISLEADING MARKETING: WHAT IS GREENWASHING ?

Loads of brands are doing it. There’s a lot of money in it! But what is greenwashing, exactly? BThanks to Arwa Lodhi Good news! The environmental marketing firm TerraChoice reports that products labeled “green” increased by 73% from 2009 to 2010, and that big box/mega...
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